Red Deluxe Brand Development
Red Deluxe Brand Development
Rhodes College hired Red Deluxe to create an all-new customized body of admissions literature that captures the individualized experience offered at the college. Focusing on candid imagery and speaking in authentic student voices whenever possible, the pieces reach out to millennials with content and a tone that is tailored to both their desire to engage and their skepticism of institutional marketing.
The work was part of a new overall admissions approach that result in a record number of applicants and an entering class with record diversity.
New Red Deluxe smart-phone app is at the center of teen hearing loss campaign.
In this national PSA, Youth Villages seeks out foster parents who can provide love and stability.
