Red Deluxe Brand Development
Red Deluxe Brand Development
This literature system was developed to support the launch of International Paper’s HP Papers into four Asian markets.
The challenging project required a design and photo shoot that complied with HP’s rigorous brand standards, the development of cross-cultural concepts, and the coordination of text development in four different languages.
In 2010, Red Deluxe provided another year of collateral development in support of Cotton Council International's constituent communications.
